Social Media Manager Job at WTTW Inc, Chicago, IL

NjVzcERZNmowaXkxSUMwcGxTSEhzZWpQN0E9PQ==
  • WTTW Inc
  • Chicago, IL

Job Description

Social Media And Marketing Manager

WTTW/Chicago PBS and WFMT/Chicago Classical are looking for an experienced Social Media and Marketing Manager to increase audience and engagement through strategic development of content for social and other marketing channels. The candidate will collaborate with internal cross-functional teams, and lead ongoing efforts to experiment and expand into new and emerging platforms.

Key Responsibilities
  • Develop and oversee social media content and engagement initiatives and contribute to overall social media strategy for organization's content and initiatives to drive exposure, audience, awareness and excitement with the goal of increasing social audience and engagement and digital traffic.
  • Develop and execute proactive and strategic marketing plans across paid, trade, earned and owned channels to increase audience, brand recognition, loyalty, engagement and awareness for WTTW and WFMT.
  • Lead on social content planning and production across multiple platforms with a creative approach to effective storytelling for each social platform.
  • Develop and produce assets (copy, images, video, gif, graphics, etc.) and manage calendar of both pre-planned and opportunistic/real-time content and engagement both on social media platforms and other digital and marketing products and platforms (websites, etc.).
  • Create and evaluate metrics and develop dashboards for audience and engagement growth monitoring; measure effectiveness of marketing campaigns and demonstrate program success.
  • Identify, create, and manage new strategic partnerships that can be leveraged for audience growth and brand awareness.
  • Develop social media guidelines to help educate stakeholders
Skills/Qualifications:
  • Excellent persuasive written and oral communication skills
  • Tactical understanding of all media platforms, and experience integrating varied marketing channels into strategy
  • Expert familiarity with digital advertising and social media with a track record of driving growth
  • Self-motivated, results-oriented, and collaborative
  • Exceptional attention to detail and accuracy; excellent organizational and planning skills
  • Demonstrated experience capturing and editing photo, video and audio content
  • Ability to work independently, proactively, persistently and in a fast-paced and positive manner
  • Ability to juggle multiple projects and priorities simultaneously
  • Successful track record in managing social media accounts
  • Experience with business, strategy, and campaign development and tracking
  • Demonstrated understanding of social media design/content best practices and algorithms; excellent verbal and written communication skills
Requirements:
  • 3-5 years of digital or social media marketing experience
  • Bachelor's degree in communications, Journalism, Marketing, or related field
  • Proficiency with the Adobe Creative Suite including Photoshop, Premiere and After Effects
  • Experience analyzing data collected from analytics tools such as CrowdTangle

Estimated salary range: starting at $50,000/annual

WTTW and WFMT are committed to providing comprehensive and affordable benefits. These benefits are available to eligible employees.

Window to the World Communications, Inc., the parent organization of WTTW and WFMT, is an Equal Opportunity Employer.

Job Tags

Similar Jobs

South Shore Craft Brewery Corp

Beer sales person Job at South Shore Craft Brewery Corp

 ...growing strong and have canned over 20 different styles of our beer. We have a seven barrel brewing system with 65 barrels of fermentation...  ...available. Job Description: We are seeking a qualified Sales Representative. This position is an account-level sales person... 

Employbridge

Guest Service/Event Staff Job at Employbridge

 ...Common roles include: Ticket scanner, usher, crowd control Collaborate with event staff and security personnel to maintain a safe and organized environment. Monitor access points and conduct thorough checks to prevent unauthorized entry and ensure the safety of... 

H2M

Forensic Accident Reconstruction Engineer Job at H2M

 ...Forensic Accident Reconstruction Engineer Melville, NY, Melville, New York, United States of America 290 Broadhollow Rd, Melville, NY 11747, USA Job Description Posted Tuesday, February 18, 2025 at 5:00 AM | Expires Tuesday, March 11, 2025 at 3:59 AM H2... 

AHS Staffing

Travel Certified Dialysis Technician Job at AHS Staffing

 ...Job Description AHS Staffing is seeking a travel Dialysis Technician for a travel job in Denver, Colorado. Job Description & Requirements ~ Specialty: Dialysis Technician ~ Discipline: Allied Health Professional ~ Start Date: 09/01/2025~ Duration: 13 weeks... 

GardaWorld Security Services U.S.

Tactical Security Supervisor Job at GardaWorld Security Services U.S.

 ...Job Description: GardaWorld Security Services is Now Hiring a Tactical Security Officer! Ready to suit up as a Tactical Security Guard? What matters most in a role like this is your ability to read the environment, anticipate risk, and act accordingly. Tell us...