Overview Rare Genomics Institute (RGI) is a nonprofit organization dedicated to helping rare disease patients find hope for a cure. We are seeking volunteer services from someone with online advertising experience, specifically with Google Adwords. Someone with a few years of work experience using Adwords would make a significant impact on our organization without committing a substantial amount of time. Contribute to your community while using your professional expertise, and work with talented peers in a rewarding, non-profit environment! The Rare Genomics Institute (RGI) is a nonprofit organization dedicated to helping rare disease patients find hope for a cure. We are seeking volunteer services from someone with online advertising experience, specifically with Google Adwords. Someone with a few years of work experience using Adwords would make a significant impact on our organization without committing a substantial amount of time. Responsibilities Manage account compliance parameters periodically Add keywords related to the content of the site Add negative keywords to make sure that the traffic is relevant Create engaging ads Identify engaging content on the site to use as landing pages Write requirements for accurate tracking on Google analytics Configure Google analytics and ensure connection to other platforms such as Adwords and SquareSpace (website) Pull data and share weekly results (bounce rate, conversions, click-through, etc.) #J-18808-Ljbffr Rare Genomics Institute
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